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PPC

  • Google SGE

    What is Google Search Generative Experience (SGE)?

    Google Search Generative Experience (SGE) SGE is one of Google’s latest initiatives that’s got things buzzing in the digital marketing…

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  • GA4 - Synq Digital

    Au Revoir Universal Analytics

    The dreaded day is coming… Google recently announced that it is sunsetting Universal Analytics as of 1 July 2023, and…

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  • It’s Great to Be in The Top 3%

    In 2022, Google changed the way it delivers it’s Partners Program – Google awards exclusive Premier Partner status to the…

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  • From the classroom to an agency

    We wear many hats throughout our careers. With the average Australian now able to list a gobsmacking 17 jobs and…

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  • Create Trust - Synq

    Is your search agency really working with you?

    Time and time again we’re coming across disgruntled businesses who are frustrated with their current agency because of the lack…

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  • What Makes an Excellent Google Ads Consultant?

    What Makes an Amazing Google Ads Consultant?   It can be hard to distinguish a gun Adwords consultant from a…

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  • Preparing for voice commands in search – Welcome to the future!

    Now is the time to start preparing your Google Ads accounts for voice search. As a society, our relationship with…

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  • End of Average Position = The Rise of Automation

    Google have just announced that they will be ending Average Position as a metric in Google Ads in September this…

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  • Don’t be fooled, CPC’s are on the rise.

    It wasn’t until a client flagged their concern at results for q1 of 2018 that we noticed, the steady, and…

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  • 3 simple words to include in your Adwords ads for better results

    How do you write your Adwords ads? If you’re like most advertisers you make sure your target keyword is in…

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